Network Image Spots
Nickelodeon’s Mission Statement is to make the world a “More Playful Place”, and these image spots certainly exemplify that. From the playfulness of the 2018 winter image spots, indicative of classic Holiday specials, to the high end image piece that was presented at the 2020 upfronts, Matt has overseen the creation of pieces that embody that spirit of playfulness.
Generic IDs
The Snowball Characters were made to play through out the day across all of Nickelodeon’s Channels. Each ID had 3 versions, one for Nick, NickToons, and Teen Nick respectively.
Summer IDs 2020 - Show Specific and Generic
A truly unique shoot for a unique time, the Summer Image shoot is proof positive that even in difficult situations, creative content can still be achieved.
Nick Fall IDs 2020 Stringout
During COVID-19 Productions have had to get creative with how we can capture content. The above piece was created by filming remotely with twelve talent across three timezones and two countries over the course of eight days.
Show Specific IDs
The show specific IDs were made to air before, during and at generic times on Nick’s Air. The properties represented were Spongebob Squarepants, The Loud House, Henry Danger, and Knight Squad.
Nickelodeon Upfronts Brand Video
The Nickelodeon Brand video presented below was part of an Up Fronts presentation and helped set the tone for the presentation. The spot focused on what Nickelodeon as a brand mean to kids and families. Filmed in LA and directed by Thomas Beug, this spot hits home